In 1927, the company was testing gas on US Highway 66 in Oklahoma and when it turned out that the car was going 66 miles per hours, it named its new fuel Phillips 66. At that time 66 MPH was considered fast.
The first Phillips 66 service station opened November 19, 1927 at 805 E. Central in Wichita, Kansas. This station has been preserved. The Phillips 66 shield logo created to link to the famous highway Route 66 was introduced in 1930. It was black and orange for about 30 years. In 1959, the revised shield of red, black & white was introduced and still in used.
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